Monthly Archives: March 2012

Do You Have What It Takes To Be An Affiliate Marketer?

Each of us has its own interest or has a hobby. Some love all kinds of books, music, and movies while others are into sports and traveling. There are also people who love to grow flowers and loves pets. These things help us to relax and forget our everyday problems and troubles and these things are common to people. But not everyone has a hobby that makes money for him/her except if you love your job.

Money making hobby could let you treat your family and friends with the extra cash or you can even quit your current job that you almost certainly hate. That is why many of us today go online to start a business; their reasons are either to supplement their income or to gradually replace their offline income from their job. Affiliate marketing is a great way to start in making money online.

Affiliate marketing is a revenue sharing partnership between a web merchant and one or more affiliates. The affiliate is paid a commission for referring clicks, leads or most often sales to the merchant. An affiliate’s advantage is that he can make money in a business where he doesn’t have the upfront costs of creating his own product, and he doesn’t have to worry about e-commerce, bookkeeping, or even customer support for it is the merchant’s responsibility.

Now, for sure you want to be an affiliate marketer with all that benefits an affiliate could get. But, do you have what it takes to be an affiliate marketer? Before you begin your venture into affiliate marketing, you need to decide first which area interest you. What products do you know the most and which products you could do the best job of selling? Once you discover your specialty, perseverance, patience, determination comes next. These are the qualities you should possessed to be a good affiliate marketer.

Too many online business prospectors lose out because they become impatient. You also have to know what your strengths are, the things in which you are good at and your capabilities and abilities related to your chosen streak. And the most important thing is you have to have a strong desire to succeed in affiliate marketing.

To be an affiliate marketer is not an easy task. You have to learn the techniques of marketing your product or service. You shouldn’t be looking at every chance because marketing is all about attracting you to look at this or that particular opportunity. To be a successful affiliate marketer, you should learn how to listen and to be taught because in life we need to learn skills to get by.

For an affiliate marketer, you should know how to market your site effectively, in will enable you to get thousands of visitors coming to your site which transforms into more sales. This only means that the faster you set up a website, the bigger your chances of making money online faster. You should avoid the same mistakes some affiliates make everyday, they are only building a short-term business where they just make a small sale. Make sure you do understand that you should be building a long-term affiliate business and not just something that makes you a few dollars on one sale.

It is also better to have knowledge on how to upsell your visitors for expensive services. This will in turn make you become recognized as an expert in your field and making money will be easier. There are some people thinks that just by having affiliate links on their website will bring them good profits. This can have some truth to it, but then most successful affiliates still believe that making use of strong marketing campaigns for their affiliate programs is still important. But affiliate marketers become much more successful when they treat their customers or online visitors as friends. Make a commitment to establish relationships with your customers and especially with visitors to your site. It is very important for an affiliate marketer to have a good business relationship with customers or visitors.

You should also be creative. The real key to being successful with affiliate marketing is to develop a good content based website and weave your affiliate links into all your content. You have to provide your prospects with good, quality content to keep them coming back to your site. So, do you have what it takes to be an affiliate marketer?

Do You Need A Lot Of Bandwidth?

The term bandwidth is often a measure of how fast is your web browsing experience when doing something in the Internet. If the data’s direction is from your computer and going out somewhere out in the Internet, this is called outbound data. If the data’s direction if somewhere from the Internet and going into your computer, this is called inbound data. Popular websites require a lot of bandwidth and if the bandwidth cannot handle the page requests the website will crash and the users cannot access the website.

When your web page is accessed, there is an amount of inbound data that travels from the web hosting’s web server into the user’s computer. When you write a blog into your website, there is an outbound data going out from your personal computer and into the web hosting’s web server and this will eat some space in the server’s hard disk. This will be something of a consideration when choosing your web hosting plans. Consider the size of storage space in the hard disk and the speed of data transmission.

Marketing ploys nowadays will try to misused certain terms to mislead customers. While these kinds of advertisements can be supported by web hosting companies as true when rigorously verified based on the hosting company’s own definitions of certain terms, your own understanding of a certain term might not be what the hosting company is trying to say. When you want to have a certain feature, make sure that both you and the web hosting service have the same understanding of the term for that feature and its exact meaning. This will save you from regrets later.

Let us take for example this most popular web hosting gimmicks nowadays, the term ‘unlimited bandwidth’. The web hosting’s terms of service may have stated in a certain paragraph what it means to have ‘unlimited bandwidth’. One actual example could be that, this means an unlimited access to your websites for until you keep on paying the monthly dues and does not mean an unlimited speed.

It just meant, unlimited access. Or the hosting company have their own definition that an unlimited bandwidth is actually 100MB of total data bandwidth per month.

According to the physicist Albert Einstein, there are only two things in this universe that are unlimited, and that he is not entirely sure of the first one:

1)the size of the universe

2)human stupidity. By an application of a little common sense, the offering of an ‘unlimited bandwidth’ would mean unlimited resources in terms of hard disks and network cables or CPU power. Even the speed of light already has its limit of 299,792,458 meters per second. Could it be possible that these web hosting companies have broken the speed of light?

I don’t think so. But I don’t blame these web hosting companies for coming up with these trick because not all websites behave alike and there could be certain site that went suddenly popular for a brief moment eating up all of their resources, crashing their servers and bringing down all the other websites within that server into darkness.

Some web hosting also allows unlimited data storage. But when you read their terms of service, they don’t allow you the storage of certain file types like video, mp3, or huge images. Indeed, there is an unlimited data storage but of text files only! To give you an idea, the Old and New Testament of the Bible combined together has only 774,746 text words. Therefore, clarify with the web hosting terms of agreement what valid files are allowed.

Once you have uploaded your website, observe carefully your website’s performance in its first few months. This should give you an idea as a reference comparison later.

If you will host video files, or virtual reality type of web page, compute an estimate bandwidth for a decent performance. Your own testing may not be accurate but at least you have your own data and this shows that you know your website’s requirements.

In summary, knowledge is power and you should do your own research. Know your own web site’s requirements, and know what the hosting company has to offer.

A good match between these two will result in a beautiful website that is available 24/7/365. It will be the work of art that you have conceived it to

be.

Discover A Web Traffic Report

How do you get a web traffic report for your website? There are several free sites and paid services that can help you with this and they vary widely in terms of what they offer and how much they cost. In order to get them up and running, all you need to do is copy a code that they provide you into your website pages, which allows you to keep track of your visitors.

Some “stat counters” include Google Analytics, Free Stat Counter, Stat Counter, Website Hit Counters, Free Hits Counter, or others. These offer a basic traffic report for either no charge at all (if you don’t mind adding a sponsor to the traffic counter that they place on your website) or for a small fee if you exceed a very large amount of visitors per month.

You can also hire someone to manage this aspect of your website. An analytics service can give you valuable data about the traffic on your site. Not only how much traffic you get, but where you get it from, how you find it, which pages are being visited, who are repeat visitors, which visitors convert to sales, and more.

Either way, many web analytics services provide very useful web traffic reports with information such as the amount of unique visitors to your site, or breakdowns of traffic by geographic location, pages viewed, referring websites, etc. And many services also offer reports on what terms visitors entered into their search engines, (Google, Yahoo, or MSN Bing), in order to arrive at your site. They can even report on technical information about your site’s visitors, like what browsers or operating systems they are using. This information can be very useful for web designers.

Certain stat counters go even further, allowing you to really segment your visitors. So, for instance, they may offer reports that analyze only visitors that came from a particular referring site, or only visitors that arrived at your site through a particular advertising campaign, or only those visitors who made purchases. You may even be able to get an in-depth look at how each visitor pages through your site.

If you have an online business or e-commerce site, you can have your traffic broken down into certain steps, like “who filled out a registration form, who put something in their shopping cart, who got the the checkout page, and who actually paid for the product or service. You can also use an analytics service to track how well your PPC (pay-per-click) ads or doing or how well your email campaigns are going so you can make decisions on which ones to use more often.

If you go even one step further, you can invest in a web analytic service that not only provides you with the data, but also tells you what to do with it. These types of services not only offer an advanced and detailed web traffic report, but also the coaching and consultation that you might require.

Did You Know Black Hat SEO Can Destroy Your Business

A black hat SEO is an unethical way for a person to get their website to appear higher on search engines. These blackhat SEO’s will usually follow the following characteristics.

First of all and most important it breaks the search engine rules and regulations. Second it will create a bad user experience. Finally it will unethically present content in both visual and non visual to the search engine web crawlers.

Black hat SEO’s at one time were legal but after too many people began to overuse it and therefore it became frowned on by Search engines. Now if you are caught using Black Hat SEO’s it may be a short term solution to a problem but it will also get you penalized from the search engine.

These penalties for using a black hat SEO can be harsh and include but not limited to banning from all search engines. There are ways to avoid creating a black hat website and if you follow them correctly will save you a lot of problems in the future.

1. Be careful to not stuff your keywords

-Using a lot of keywords in your site and nothing else will get you in hot water with the search engines. You need to learn how to place your keywords properly to avoid this. If you fluff your articles with a lot of keywords yes, it will increase your chances of ranking higher on the search engine but only temporarily.

2. Avoid using invisible text

-Invisible text consists of putting keywords into your site in white with a white background. This invisible text is hidden from the customer but will attract the web crawler to rank your search engine higher. This is not a good practice as it results in a black hat SEO and will get you banned from the search engines.

3. Do not use doorway pages

-A doorway page is literally just a fake page that is used to attract the web crawlers. The customers themselves will never see this page. This doorway will trick the web crawler to rank your business higher but again, this will only be temporary.

As you can see black hat SEO’s do sound tempting but a person must know the consequences from using them which at times can be very harsh. They only help you temporarily but will cause you bigger problems for a long time to come. They will help you get higher rankings in the search engines but they are very unethical.

If you wish to run a legitimate business you need to avoid black hat SEO’s because they will taint your company in the long run. Run your business right and do not fall into the unethical practice of running a black hat SEO website.

Debunking Organic SEO Myths

Search engine optimization or SEO has been used widely across the internet as individuals and companies try to create and establish the right image and reputation that will entice their target market. If you want to gain long term stability in the industry, you have to understand which methods are working and which ones are just wasting your time and money. Debunk organic SEO myths and improve the way you attract your target clients.

Initial Myths

Some people say that you should submit your URLs to search engine first. This used to be true, but now, submitting these do not really lead to increased search engine rankings. Some individuals also require you to get a Google Sitemap. If your web site was created the right way or is crawler-friendly, you do not need to do such. The sitemap can be an added bonus, but you can also indulge in other tools online to help you rank better.

Another requirement which is now considered insignificant in getting better page rankings includes updating the web site frequently. Updating the web site a lot can boost the crawl rate of search engines, but your rankings will not change. If your web site provides sufficient information and is easy to navigate for human users, you do not have to keep changing it with the hopes of getting better search engine rankings.

Getting Ads and Affiliates

It is a moth that PPC ads can either hurt or improve your search engine ranking. A lot of users actually believe that running Google AdWords can affect the organic rankings or cause their standing to go down or up. PPC ads and getting more affiliates can help you stay visible to your target market through other web sites, but the approach does not immediately lead to better page results.

Banning Myths

It is a myth that your web site can be banned if you buy a lot of links. Search engines do not find anything wrong with buying advertising on web sites. Another myth involves having your web site banned for ignoring the guidelines of the search engines. Guidelines actually provide you with helpful tips on how to rank better on search engines, but you have to be careful not to use the methods that they truly despise. If you go for black hat SEO techniques, you may be penalized. Banning of sites requires a lot of negative feedback that may involve several actions during different times.

On Words and Limitations

It is a myth that words in the meta keyword tag have to be incorporated on the same page. It is true that you can improve visibility of your site by using the right meta tags and keywords in the title, but you should not try to overstuff the page with the keywords. Invest in secondary and tertiary terms instead to stay visible.

There are also no rules on which number of words is optimal for better search engine ranking. Some say that SEO copies have to be at least 250 words long. It is good to use just enough words in your content to provide sufficient information. A marketing copy that can be optimized for 3 to 5 keyphrases or keywords is ideal. Go straight to the point in your articles and pass on the message of your company with each one.

Creating An SEO Website For Small Business

SEO’s are an important online business technique and it is not only for big businesses as common believe. Any business large or small can use an SEO to promote their business website. Knowing how to implement an SEO into your small business is an important thing to learn.

Researching is an important part of creating your Search Engine Optimization. Just like anything in life without proper research your small business SEO site can and probably will fail. Start your research process by writing your goals down as what you expect to get out of your website. While writing down your goals begin to think about your keywords.

Keywords are very important in size of internet business site. Once you have your goals written down review them. As you review them pull out words that stand out to you. These can be the starts of the keyword phase. Start writing other keywords down keeping your visitor as well as common words in mind. If you come up with an unusual word and still wish to use it, use it sparingly. Usually web site creators advise you against using unusual words as key words.

Next you will want to research your competition. Pay attention to the key words that they use to gain the traffic. Try to avoid using these but you are able to create similar ones. The more you do not copy your competitors the better chance you have of rising above them in the search engine. Finally in your website research process, consider your design. For a small business you need to be sure that your design will attract customers. A simple design that does not contain a lot of graphics is most often recommended.

Even though research is the most important aspect of creating a small business SEO site there are a few other tips you can consider. First of all and probably the most important is make sure your keyword is in your title. This way the web crawlers can attach themselves to the title. Also your keyword should appear throughout the content of your site. Be advised though not to go overboard. If you do you may fall into the unethical SEO called black hat. Also make sure your Meta tags are placed in the appropriate places. Meta tags are slowly losing their popularity in the last year so it’s your choice if you choose to use them or not.

No matter what your business size, an effective SEO website is important. The more user friendly and attractive the companies make their websites, especially small businesses, the more visitors will come. Also you need to be aware of keywords. The more keywords you can use without over doing it the better you are.

Creating A Great SEO Website

When you are first starting out in a business and you create your very first website it can be a difficult task, especially if you want your website to be noticed. The key to getting your new website noticed is by making your site SEO friendly. SEO simply means Search Engine Optimization and is the way that search engines such as Google look for keywords within your website to produce results.

In order for your website to be at the top of the search engine list you need to provide as many keywords as possible that the web crawlers can attach themselves onto. Here are 5 simple steps that you can create a SEO to get you great results.

1. Be creative in your Keyword research

-This is the number one most important rule in building an SEO Friendly website. Before creating your keywords, search through the search engines and see what words your competition is using. You will also need to make sure that your keywords are unique to your business. If you are still unsure of what keywords you should use for your business there are sites available to assist you, like Word Tracker for example.

2. Make your site easy to use

-Make sure both people and search engines can use your site easily. The best way to achieve this is to plan your site before you build it. When you do this be sure you have included plenty of vital sitemaps which should be in HTML as well as XML format.

3. Be sure that your content for your site is relevant

-The content of your website is the second most important part of creating a successful SEO. Your content should pertain to the title, description, and tags. This will allow you to control where in the list your site will appear. The better your content the higher you appear.

4. Make sure you add key rich keywords and tags

-To assure that you rank high on the search engine list you need to make sure your keywords appear in the title pages, description, and keyword tags. You need to be sure that the content of your body contains keywords.

5. Make sure each page of your site is unique

-It is very important to avoid using duplicate information on all of the pages of your site. Make sure each page has its own title but also keep your keywords in the title. Add new pages frequently to target new members. Also be sure to keep an eye on your competition to keep your pages updated to keep you above them.

Creating an SEO friendly website can be difficult and confusing. If you follow these few simple steps you will have your website up and SEO friendly in no time.

Creating A Blog

If you have been thinking that creating a blog would be fun, and maybe even profitable, but you just don’t where to start, I can help. Setting up your new blog is not difficult at all, even if you are an absolute beginner. The simple steps to take can be learned and completed by most people in a few hours time.

Here are some key points you need to keep in mind before you jump in feet first:

1. The first thing you’ll want to give some thought to is what will be the topic of your blog? Are you going to share some of your expertise on one of your hobbies? Are you going to use your blog as a way to keep in touch with family and friends? Or are you going to use your blog to build an online business? This step is crucial in determining several other factors related to your blog.

For example, if you are building a blog to share your expertise or keep in touch with family, you can probably just stick with the many free blogging platforms around such as Blogger.com, WordPress.com, Squidoo.com, Hubpages.com, etc. There is really no need for a ‘personal blogger’ to invest in their own domain name and hosting account, of course you can if you want, but you don’t really need to.

If, on the other hand, your blog is going to be for business and you are setting it up with the sole purpose of making an income online than you need to invest in a domain name and hosting account. Think of it like this: you wouldn’t open a fast food franchise in someone else’s building would you? You would at least need to have a contract stating that you were renting the space and therefore you could control, to a degree, what you did with that space. The internet is no different. When you own your domain name and you have your blog hosted it’s the same as owning some real estate online. This is important for the long term success of your business, this is also the biggest mistake many newbies make.

2. The second most important thing you need to consider, especially if you’re setting up a business, is to choose the topic of your blog. This topic, or niche, will largely determine whether or not you succeed online. Too many people just jump into a niche because they like it without having spent time researching whether or not it’s a viable market for them to make money in.

One of the best gauges of a good niche market is how many people are buying products related to that market? No matter how many people might like a certain niche, do they actually spend money on it? You can use free tools to determine this such as Amazon.com and the Google Keyword tools. Take some time to find a good niche market and the majority of your work will be done.

3. And last, pick the theme that you want for your blog. You can find hundreds of themes for free. Just pick a style that works for the subject of your blog. If you are building a business blog you may also want to install some plugins that will increase the functionality of your blog. A plugin is similar in concept to an app for a smart phone, it’s just a small software program that will enable you do to more things with your blog. There are thousands of plugins available and most of them are free.

These tips will help you when you are creating a blog, no matter what type of blog you are putting together. Most of all, enjoy yourself, blogging really is fun.

Creating Multiple Streams of Affiliate Marketing Income

Have you ever heard or read the phrase “multiple streams of income” before? Do you know what this phrase means? For many businessmen, creating multiple streams of income online or offline is one way of securing themselves as well as their businesses in the future. They also believe that it can also save them from the so-called famine effect in the business industry. Once you are engaged in affiliate marketing business, it is advisable if you have multiple streams of affiliate marketing income so that if one of those income streams vanished, it will not upset you the way losing your sole stream would. If you depend on just one source of income and this single stream has been downsized or has lain off, you’ll surely find yourself bankrupted and hopeless. Try to ask the most successful online entrepreneurs, and you’ll discover that they have established multiple streams of online income.

There is a businessman that said and attested that the very first step you must take in creating multiple streams of income is to assess or evaluate your resources. Start by assessing yourself first. Jot down your answers to the following questions: What are the talents, abilities, strength and gears that you possess? Are you gifted with excellent and creative writing skills? Can you do well at sales? Are you good in communicating with people? Are you born with an artistic skill or unique ability that other people don’t have? Through this, you can determine the kind of business where can possibly excel.

Next, look around and write down you assets and physical resources such as computer, color printer, scanner, digital camera, cell phone, CD or DVD burner. Write these all down because it can be used as a resource. Consider also your friends and family. Find out what do they possess that you have access to. Remember that no man is an island. You can use the talents, abilities, knowledge and resources of everyone you know.

That’s basically the initial step if you want to create multiple income streams. But if you’re already a webmaster or a site owner, you definitely have an edge. Why don’t you join affiliate marketing business to help you gain extra income out of your own website?

Being involved in affiliate marketing is one of the most desirable ways to make multiple sources of income. It is because affiliate marketing programs come in various shapes and forms. There are a large number of affiliate marketing programs that you can sign on with and start gaining bucks right away. In affiliate marketing, you can make money by promoting and reselling your affiliate products and by recruiting new affiliates. What’s good about this is that you can find widest array of training materials that can enhance your marketing abilities. In affiliate marketing, you can be sure that there are genuine products to promote and sell and there is real income to make.

Either part time or full time, being an affiliate marketer is an excellent way to create multiple income streams by means of promoting products and services from web merchants. Here, you can get affiliate commission without investing big bucks in making your own product and without worrying about book keeping, customer support and ecommerce. All you have to do is to promote and resell the products and services in your site and pass on potential customer’s the merchant’s site.

In affiliate marketing, it is advisable to promote more merchants in your site so that your visitors will have variety of destinations to choose from. Using multiple merchants in the same site or niche means only one thing you have multiple streams of affiliate income. There is absolutely nothing wrong with this business strategy because this is one of the best ways to protect your business and expanding your horizons. Through this, you can be assured that you won’t experience crisis if ever one of your web merchants closed his/her program.

However, you should choose only those affiliate programs that interest you so that you can effectively advertise and promote them. Don’t ever be tempted into signing up for numerous affiliate programs in the hope that one of them will bring income. Select wisely and don’t be engaged in selling products you know nothing about. Go with the stuff that jives with your enthusiasm; your passion can capture your client by the nose and guide him/her to your affiliate link.

You should also work hard to make your multiple streams of income more stable. You can do this by embracing some strategies and tactics and by developing within yourself, some traits that can help you become successful in any kind of business such as patience, persistence and thirst for knowledge.

Lastly, just remember the adage that says “Don’t put all your eggs in one basket.” So that if one of them is lost, you can still have some to make omelets. And what do these eggs have to do with multiple streams of affiliate income? Well, it goes without saying that the more streams of income you possess, the bigger and better your money lake becomes.

Cpanel webhosting

Cpanel is an advanced web hosting that allows clients to manage their own hosting account in a web-based graphical interface control. It is designed for customers to have full control in everything on their site. It features various controls, such as adding and removing email accounts, administering databases, creating FTP accounts, monitoring site statistics and even backup of site files. These controls can be done in a fast and convenient by an easy-to-use control panel.

Cpanel provides email management controls such as manage accounts, webmail, default address, auto responders, blockers, forwarders, mailing lists, and mail phishing monitoring.

It can also manage several site statistic features such as visitor statistics summary, FTP site statistics summary, AWStats, Analog Stats, recent visitors, bandwidth, and managing site log files.

Cpanel also features FTP Management controls such as managing accounts, anonymous set up, login message, and FTP Session Control.

This revolutionized web hosting allows download of daily backup file, protect directories, change account’s password, create customize error pages, redirects traffic,

edit and handle MIME type, configure Apache Handlers, submit site details to search engine, Hotlinking, control directory display, Index and IP Deny Manager.

Cpanel has features on managing domains such as domain name set up, create separate account, manage parked and add-on domains and view sub domains’ statistics. It also has advanced management features like secure shell access (SSH), automate repetitive tasks or Cron jobs, and uses GnuPGP for public-key cryptography.

It also has pre-installed executable Common gateway Interface (CGI) scripts like bulletin board, PHP-Nuke, osCommerce, shopping cart, HTML generator, FormMail and CGI email, quick search engine and entropy banner, Java clock maker, simple and advanced guestbook, Java counter and countdown.

Cpanel web hosting also provides tools for network like Traceroute and domain look up.

From several languages, Cpanel’s interfaces were made available and all these software are used in webhosting. Cpanel with Web Host Management (WHM), provides an enhanced and convenient way of site management for web hosting provider and clients / resellers. This new revolution has only produced a multi-feature websites but an ability to host multiple sites that provides an extensive array of functionalities that deal with websites efficiently.

Comparing the Black and White Hat in SEOs

Since there are so many methods available in search engine optimization or SEO, webmasters have categorized these as either white hat SEO or black hat SEO. Certain SEO tactics are not accepted by certain popular search engines, but some individuals still use these to hopefully get the traffic they need. You have to know about the controversies surrounding the approaches and determine whether you should go with either one.

Describing Both

White hat SEO is the term used to describe methods that follow the guidelines and stipulations of search engines. Black hat SEO is the term used to describe approaches that are disapproved by search engines. There is an ongoing battle between individuals who use white hat and black hat SEO. Black hat SEO may not be what you can immediately consider as negative ethically. SERPs may be manipulated by black hat practitioners, but they also say that the approaches are highly acceptable with the sole intent of boosting site rankings.

Black hatters also say that there is no good or bad in trying to achieve the same goal of making their site relevant and ranked high. The benefits can extend to the users as they seek for the most useful information. Some big search engines do allow a number of web sites to function opposite to the stated rules.

Accepted Methods

Cloaking is one of the allowed black hat methods that a lot of webmasters use. A cloaking policy may be enforced by big search engines, but still needs updating to fully become consistent. The cloaking method is accepted by the search engines, since it does improve user searches instead of provide them with just any kind of result. Cloaking cannot immediately be referred to as a negative influence, considering that it aids searchers in getting the information and web sites that they need.

Following the Rules

There are a number of methods that you should avoid if you want to rank high and get on search engines’ good side. Invisible text should be avoided. Do not place light yellow or white text against a white background. Engines can detect these and will only put you in more trouble. Avoid keyword stuffing. In the past, overstuffing articles and site content with the same keyword may help improve ranking, but search engines are smarter now and can determine if your content is natural or no longer of good quality.

What to Avoid

An automated robot visits every page in the index. The content is acquired to be analyzed at a later time. Cloaking involves giving the automated robot a different page, while assigning a completely new one to human users. Search engines greatly detest this practice. You should also stay away from doorway pages. Doorway pages are described as trying to create a page to rank high on search engines, but truly having no real good content. Orphaned pages may also be considered as doorway pages by search engines. The site or page can incur penalties by having these.

Stay away from spamming. Spam is described as useless pages having no content and is just created to rank high on search engines. You initially think that you have good and sound content upon clicking on a page, only to discover several listings and ads to other sites. This is highly related to doorway pages and should be avoided.

Common SEO Mistakes And How To Avoid Them

Creating an SEO can be very confusing as well as complicated. If your SEO is not created properly, you will not get recognized as much in the search engines. Avoiding some of the more common mistakes can help you get noticed and possibly even get your internet marketing at the top of the list.

1. Avoid targeting the wrong keywords

-This is the most common SEO mistake that is even made by the experts. This usually occurs when you are trying to create more descriptive keywords that describe your website but the words you use are not the words that most people search for. You need to be sure to choose the correct SEO keywords as it is one of the most important factors in creating your SEO. You can either make or, worse yet, break your SEO campaign by this one simple mistake. There are software tools available that can help you create your keywords. One of the most popular is Website Keyword suggestion.

2. Do not ignore your title tag

-Leaving out your title tag is another common mistake that is also made by the experts. This is the most important area of your SEO to have your keyword. This will show up as the title of your website in the search engines.

3. Using a flash website that does not contain HTML

-A flash website may appear appealing to you but it is not appealing to users, or even search engines for that matter. If you still prefer to use a flash website be sure that you include an HTML version of the site.

4. Using Java Script Menus

-Search engines do not recognize Java Scripts and therefore should be left out. If you do happen to have certain portions of your website that do contain Java Script you will want to create a site map.

5. Do not forget Consistency and Maintenance

-Against popular belief you cannot create an SEO and forget about it as it will not last forever. If you want your website to continue to be popular you will need to provide both consistency and maintenance regularly. One important aspect of this is keeping an eye on your competition and changing your keywords accordingly.

6. Do not concentrate too much on your Meta Tags

-Meta tags are becoming a thing of the past and therefore it is better to begin leaving them out for best results.

7. Do not use only images for your headline

-Search engines do not primarily search for images so avoid these at all costs. If you still wish to use an image as a headline be sure to add keywords to your title as well. This will improve your chances of having your site noticed.

8. Do not ignore your URL’s

-If you have a URL in your title you will then have an edge over your competitors. This is often left out but is a great way to get your site seen by more people as it ranks higher in the search engine.

9. Avoid backlink spamming

-Make sure your backlinks are of quality and not just spam as a way to add more keywords. This will only lose your search engine rank.

10. Avoid having a lack of related keywords in your content

-The more related keywords you have in your content the higher on the search engine you will appear. Make sure though that you place them only in places that will make sense. You can even bold or highlight them to make them stick out. If you do this you will improve your rank on the search engine.

Realizing these simple but common mistakes and how to correct them can help you create an awesome and well noticed SEO.

Common Mistakes in SEO

Search engine optimization (SEO) can be a complicated process, especially if you are not very familiar, or well-versed, with the method. A lot of SEO beginners, and even some professionals, continue to commit the same mistakes when they do try to use SEO, thereby making it harder for them to get the results that they desire for their site’s page ranking.

Fortunately for you, by simply determining what mistakes they make and avoiding them, you can actually fair off better than those people who commit them, even if you are an SEO beginner. If you are already well-versed with the SEO process, then learning these mistakes won’t hurt your chances either, but rather, help improve them.

Wrong or irrelevant keywords

A lot of people try to use popular or common keywords in order to get people to their sites, regardless if the keywords that they use have any relevance to their site or not. You may be able to generate traffic using this type of method, but since you are not offering relevant content based on your keyword, people visiting your site will just end up leaving simply because you are not offering any content that they are looking for. You are actually getting traffic of market that isn’t even interested in your site or its content, so you just end up with nothing.

Avoid doing this method, instead try to focus on using genuine relevant keywords, so you can direct traffic of possible clients to your site, and not just useless web traffic.

Overuse of keywords

Another mistake that people do when they try to optimize their site is by over-using keywords, or using them repeatedly in the title, tags and body. They believe that by overloading their site’s content with their chosen keywords, they will be able to trick search engines, and improve their site’s page ranking in the process.

Unfortunately, this is not necessarily the case. Search engines will be able to detect if you are committing the over-use of keywords, or “spamming”, and if so, your site will pay the ultimate price by getting itself banned from the search engine’s index.

Good or relevant content missing

You may believe that even if you do not offer any good or relevant content in your site that your site itself is still good enough to get and keep the traffic that you are able to produce, but this, however, is not the case, as good and relevant content is what will get people, or your possible clients, to stay to your site.

People are driven to go to your site with the keywords that you have chosen, but it is your site’s content that they will be looking for, so make sure that whatever keywords you have chosen to use, those keywords will direct them to relevant web content in your site. Do take the time to write good and relevant content in order to ensure that your site would continue to do well against others offering the same thing. Remember that the only way that you can get your site to stand out against other sites would be your site’s content.

Wrong HTML codes = HTML errors

If your site commits a lot of HTML errors when people try to access it, even if it has very good and relevant content, chances are people will visit your site a whole lot less. So before you submit your site to search engine directories, you need to check and double-check your HTML codes to avoid any problems with your site, such as slow loading time, browser conflicts, and low page ranking.

Too much graphics

Bear in mind that search engines detect texts when indexing, analyzing and checking sites, and are not programmed to look for graphics, so creating a graphics-rich site will not give it an edge over other sites in terms of SEO, but can actually have the opposite effect. Since search engines are not programmed to look for graphics, they may bypass your site, giving it a lower page ranking.

Learn to avoid these SEO mistakes, and you should be able to do a whole lot better than others.

Coldfusion webhosting

There are more than 125,000 ColdFusion servers deployed today. If your website is powered by ColdFusion, then you may want to check how is the current web hosting companies today are supporting this interesting technology. ColdFusion is an OS-agnostic technology and has a rapid application development tool to build powerful websites in a short time.

The ColdFusion development suite is a complete package to get you going in your web development immediately. ColdFusion technology integrates the web page into a database easily. There is web services support and it uses a tag-based scripting just like XML to tap the underlying Java power under the hood. You can get ColdFusion as a stand-alone package installation or along an application server that uses J2EE.

Unlike other programming languages for developing web pages such as PHP or Asp.NET, ColdFusion is written using XML tags and uses its own ColdFusion Markup Language. ColdFusion today has been used on web pages requiring large-volumes of data and high-demand transactions in the ecommerce,in the automation and other different web applications in hundreds of industries from the US National Defense to eBay.

For the more complex web application for large businesses, there is ColdFusion Enterprise Edition. Simple applications can use the standard ColdFusion edition. While ColdFusion relies on Java, it’s original inception as a Windows application has several web hosting companies specializing in its support in Windows platforms. Nevertheless, ColdFusion is also for the small-to-medium business.

There are several criteria for choosing a ColdFusion web hosting company. If you are not the one who develop the code of your website, then you should work with your developer in best choosing the web hosting company. The version of ColdFusion in the web hosting company should be compatible with your version. If you are using the latest ColdFusion MX today, then the web hosting company should also have the latest version.

The latest version has the most advanced option and has the most number of supported databases. If you are using a shared web hosting solution, then there is a security risk involved in using ColdFusion and many web hosting company do not allow this. This is because some of the tags is able to delete other files in the server. The only way around this is to use a dedicated web hosting server.

The platform of the server is a determing factor to consider. The functions of your web site and the type of database used in your ColdFusion application will also give a strong indication of which platform to choose. Today, there are offerings for ColdFusion servers in Windows, Linux and Sun.

In summary, it is the cost, the experience and the technical support that you should carefully consider in choosing the web hosting company. The features of ColdFusion are scaled in a way that allows low-budget small businesses to use ColdFusion. The features can be scaled up to support high-powered web applications. The web hosting company’s website should have the needed information in terms of how long they have been operating and what services they are offering.

Research who are their clients and what their client’s review about the web hosting company. You can try to make a call of their support team and observe their response time and the manner of their answering your questions. By doing these research, you are ensuring that your website will perform to its optimum function and is available 24/7.